About Us

Just as the world continues to change and grow, EquiTrust Life Insurance Company remains in motion. We're dedicated to providing you with new financial ideas to help meet your specific needs. And we do it all by standing true to our principles and offering the integrity you look for in an insurance company.

A Name You Can Trust

Just as the world continues to change and grow, EquiTrust Life Insurance Company remains in motion. We're dedicated to providing you with new financial ideas to help meet your specific needs. And we do it all by standing true to our principles and offering the integrity you look for in an insurance company.

Guggenheim Partners provides portfolio management for EquiTrust Life. Guggenheim Partners is a global investment and advisory firm with more than $240 billion¹ in assets under management.

As you invest in your future and plan for long-term financial protection, you look to a name you can trust. You can rest assured that our service will be prompt, fair and reliable. We take pride in our responsiveness and our dedication to offering products and services that meet your changing financial needs and objectives.

And when you're searching for a company that demonstrates integrity, strength and innovation -- one that can help you meet your financial objectives -- look no further than EquiTrust Life Insurance Company. We put you first.

1 Assets under management are as of 03.31.2015 and include consulting services for clients whose assets are valued at approximately $47 billion.